from Anthony Kristovich Iii

I hear this question constantly on the internet recently. Since backlinks play a huge, huge part of how you rank in Google, MSN, etc, then people naturally want to find a fast, easy, and effective way to build backlinks. It has to be a legit way so you don’t find yourself banned one way, so you need to trade like a normal exchange, but in an automated way so you’re continually hunting down trading partners and changing html code all the time.

Despite what you may hear on the internet, backlinks are still very much alive and highly valued by search engines. The internet is sometimes called the Web because, like in a spider web, one point ( a website) connects to many others. Web sites linking to each other is not only usual, but essential.

The deal with Google and backlinks is that they too agree that backlinks are natural. On-topic backlinks that is. Sites naturally, if there were no incentive due to search engines, link to other websites their visitors would also like. This is an on-topic backlink, and is valued by search engines much more than random backlinks for the sake of having a link.

So, what does this teach us as webmasters?

What it means to us is that while we should keep search engines in our mind when working on websites and designing them, the focus should be users. Provide good material and a good website, and you’ll naturally get backlinks and build a relationship with your users. Word of mouth is a very powerful friend indeed.

So, what CAN you can do to build your backlinks?

There are many options you can use to build natural-type backlinks.

1. Write articles. Writing articles(like I am doing now) and having them get out to article directories and other websites means you get free backlinks from good sources. This really helps out, and the more you write, the more gain and traffic you’ll see. Write an article a day and you’re in great shape.

2. Join an on-the-level link exchange site. This means join one in which every exchange is manually approved, and not one where 10,000 links show up to your site overnight. You can see where that is not a natural curve, so stick with link exchange sites that you choose who you link to/from and stay safe. Another positive note is that the other websites are there looking to exchange also, so it’s much faster than searching down websites and waiting weeks for a response.

3. Link directories. This is where you submit your site link, and in return give the directory site a backlink(usually mandatory). Though these aren’t too valueable to Google, they still may get you some visitors here and there which is always a good thing.

So, in conclusion, let’s come back to the initial question. Do link exchanges work? Absolutely. There are many ways to get legit backlinks (much safer) and that’s what you need to concentrate on. The trick is to keep your link partners as close to your topic as you can. The more relevant, the more it weighs.

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from John V

Making money blogging has been overlooked in the past. But not many people realize that it is a very good source to use for extra income if you do it properly.

Alot of bloggers are ignorant don’t know you can make money blogging. There is a big difference between professional and amateur bloggers. The easiest way that professionals do this is from their own website or a blog directory attached to their website. i.e. http://www.website.com/blog.

Another option is to operate their blog from a Google host such as blogger blog, or use Wordpress from http://Wordpress.com. The steps to set this up is to simply register for an account and then make some posts. The only thing that is seen as big negative in the blogging communities is the lack of individuality and the way the blog can be formatted, however you can hire a programmer to change the look and the format if you are not happy with it.

From a technical point of view the internet is used for many things, however, alot of people use it as a source of fun and entertainment, as opposed to business, This is why some people it is impossible to make money blogging. In this day and age there are so many different topics online and people are willing to pay for almost anything if the info is good. So there is really a sure way to make money blogging. Before blogs were specialized applications, they were used for just sharing information. But as the internet has transformed now, you can actually see that the high traffic blogs bring in thousands of dollars each and every month. So it is not impossible to make money blogging.

However, you can’t just be slap happy, and put ads up infront of viewers. They want a reason to come to your blog, and return at a later time. To do this you have to make your information high quality and fun. Give the user the highest amount info and make their experience fun to entice them back repeatedly.

The most common way to make money blogging is from from the Blogspot site or Wordpress from http://Wordpress.com, but a blog on your own website is the way to go as well.

You can also use blogging software to make your blog post smoother and more flexible in the way your post your blogs and format them. Especially if you are adding, sound, pictures. You have a lot more flexibility in how you want to format your blog, and in the features contained within it.

The most common way to make money blogging is by placing ads in strategic positions in and around your blog. Sidebars, headers and footers are always utilized, and depending on your amount of visitors.

Another effective way to make money is the use of adding a link to affiliate products that are popular and convert well. You could plug other blogs, or niche products that convert well and have a good percentage profit. Adsense blocks in headers and footers are a good way to earn extra revenue also.

With widgets you can add hundreds of these to help make money blogging with SEO, thru auto XML set up to help when you blog ping. It is ideal to advertise your product or service in the end of your posts. That way if people like your info and want more they can click your link. Alot of people become buyers that way.

As you can see it is not that hard to make money blogging or from your blogs. You can see that it really doesn’t take much work to turn amateur blogs into professional one. You really can make money 24/7 while you sleep, and if you give people great content, and keep them interested then. Keep in touch with them while you sell to others.

That is one great benefit of blogging.

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from T.J.

AdWords Strategies For Improving Your CTR (Click Through Rate) with Google AdWords

The purpose of this article is to get you the knowledge you need to know to increase your CTR with Google AdWords. Why would you want to do that? Well there are many different reasons why but for now I want to just concentrate on two. The first reason that you want to increase your CTR is because you want to increase your sales. The more clicks you get, the better chance you have of getting the sale. The second reason is that the better the CTR you have the less you will pay per click. Your cost per click will go down due to a good history with your CTR. In other words the better your CTR the lower you pay per click.

AdWords Relevance

One of the best AdWords strategies you can implement immediately is to have your article be relevant. According to Google the better you are relating your AdWords Ad then better you are connecting with your buyer. Google is trying to improve the quality to it’s users, thus the more relevant your ad is to your landing page and product, the better quality experience Google’s users have. This is better for you because it helps to increase your CTR by having highly targeted traffic. It is also better for your buyer because the ad they click on will be highly relevant to the search keywords they have entered. This is better for Google as well because the more you make the more you spend to continue advertising with them. Additionally it improves the quality of the experience that the user has with Google.

Landing Page Quality

The quality of your landing page is also of high importance when using AdWords. Not only is this important for Google but this is also important for your buyer. Does your landing page have pictures? Is it too much of a sales page? Are the colors you are using appealing to your potential customer? These are all questions that you want to ask when making your landing page. Does your headline catch the eye of your prospect? If not you may want to consider changing it. Your headline is the first thing your buyer will see when going to your landing page. Why not make it count? Conversely some landing pages do not have a clear sales pitch. You must have a specific call to action. If you are not asking the buyer to buy then he or she will not. Lastly you want to proof read your landing page. If you have minor grammar or spelling errors then it can deter potential buyers as well.

Conclusion

In conclusion you want to increase your CTR for two main reasons. The first reason again is for increasing your sales and the second is for lowering your cost. Additionally the more relevant your ad is, the better experience Google’s users will have. In turn this is better for you and Google. In other words, this will ensure highly targeted traffic for you and highly relevant search quality for Google users. Moreover, your landing page is an important factor not to be overlooked. Your overall appearance, such as headlines and pictures will have a major effect on your buyer. You want to make sure that you have a sales pitch and a clear call to action. Most importantly don’t for get to proof read. Minor errors can cause a major loss in sales. The suggestions made in this article are important to include all AdWords campaigns and implementing them can help you to improve any marketing campaign in general as well as the use of any AdWords Strategy.

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